Live from Samsung’s 2017 MWC press conference

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A very happy Mobile World Congress to you and yours. The world’s largest smartphone show is still a couple of days from its official kick off, but there’s plenty of news to be had this weekend. Samsung will be taking the stage tonight in Barcelona to show off – well, not the Galaxy S8. That much we seemingly know for sure.

The company announced a few weeks back that it’s holding off on the release of its latest flagship – perhaps unsurprisingly, given all of the extra safety precautions the electronics giant has promised to implement on its smartphones, from here on out. Instead, it seems Samsung will be returning to the tablet well, two years after the release of the Galaxy Tab S2.

The company’s teasers and a boatload of leaks point to the announcement of the Galaxy Tab S3, along with some other potential hardware offerings. And there are always bound to be a few surprises, like last year, when Facebook’s CEO casually walked through a crowd of Gear VR-sporting journalists. Watch today’s conference live here.

We’ll be liveblogging the whole thing right here tomorrow, starting at 7 PM CET (6 PM GMT, 1 PM EST, 10 AM PST).


Brian Heater
February 26, 20179:39 am

I wish I had one of those Nokia 3310’s. A game of Snake would really help pass the time. 


Brian Heater
February 26, 20179:38 am

Pro tip: when you’re in Europe, every building has a level zero. Taking an elevator can get sort of confusing when you’re jetlagged. 


Frederic Lardinois
February 26, 20179:38 am

LEVEL ZERO, Brian. Pay attention!


Brian Heater
February 26, 20179:37 am

Does anyone know what level they’re live streaming on? Frederic?


Frederic Lardinois
February 26, 20179:37 am

“Good evening ladies and gentlemen. Welcome to the Samsung press conference. Priority entrance will be granted to press members and guests. Live streaming is provided at Level Zero.”


Brian Heater
February 26, 20179:36 am

The PA voice sounds eerily like this place is about to self-destruct. 


Frederic Lardinois
February 26, 20179:35 am

“Good evening ladies and gentlemen. Welcome to the Samsung press conference. Priority entrance will be granted to press members and guests. Live streaming is provided at Level Zero.”


Romain Dillet
February 26, 20179:34 am

Thanks Freddie. Not sure people are tuning into our liveblog to see my face 😳


Frederic Lardinois
February 26, 20179:33 am


Brian Heater
February 26, 20179:33 am

This is making me nostalgic for the old weird Samsung press conferences, back when there was a magic show attached.  


Romain Dillet
February 26, 20179:32 am

What about the music? Samsung is looping the same 20-second audio clip over and over again. It’s like we’re on hold with customer support.


Brian Heater
February 26, 20179:31 am

You know it’s a slow MWC when the two biggest announcements so far were from BlackBerry and Nokia. 


Frederic Lardinois
February 26, 20179:18 am


Brian Heater
February 26, 20179:17 am

A month back at CES, the company kicked off its press conference with mention of the Note 7 situation, including an apology and highlights of its plans to increase device security. 


Frederic Lardinois
February 26, 20179:16 am

“Good evening ladies and gentlemen. Welcome to the Samsung press conference. Priority entrance will be granted to press members and guests.” Over and over again. Every minute.


Brian Heater
February 26, 20179:15 am

It seems likely that the company originally planned on launching the Galaxy S8 at the event, but opted to push it back relatively recently. 


Brian Heater
February 26, 20179:15 am

I guess we didn’t need that telephoto, after all. We’re in the second row, with about 45 minutes to go. 


Frederic Lardinois
February 26, 20179:11 am


Romain Dillet
February 26, 20179:09 am

Here we gooo! Brian, Frederic and I just got into the main conference hall. It’s a smaller venue than last year (it’s also in a basement). Does it mean that there will smaller announcements? Who knows! Stay tuned, the show should start in about 50 minutes.